Working with QualitySolicitors over a period of 3 years, we helped to design and build their new website in conjunction with another development agency who built their existing custom CMS. I worked with a variety of tools and team members to pick a design that stood out from the crowd, but stayed true to their corporate identity.
I also spent a lot of time on their SEO campaign, working with the content team to trim the site’s more superfluous elements, trimming away content that wasn’t providing any real user benefit and repurposing it into something more useful. I worked with the development team to implement a variety of features including an auto image optimisation tool, website schema, tracking features and more.
The work led to an increase in overall visibility despite the reduction of onsite pages and content.
