Google Ads & PPC

Adwords & PPC Management Services

Whether you’re looking to increase traffic, maximise your ROI, or improve the quality of your leads, Laika Digital has the pay-per-click (PPC) knowledge to cover every aspect of a successful PPC campaign. 

Anybody has the ability to set up a basic PPC account and let it run, but to optimise the account fully, it requires ongoing management, which takes valuable time. 

At Laika Digital, our Google accredited experts will carry out your PPC needs from keyword research to account and campaign set up, to ongoing optimisation and strategy, allowing your site to thrive alongside your organic listings. We will be able to work alongside your in-house teams to optimise towards goals most relevant to you as a business. We are able to take on accounts already set up or start one up from scratch if you are new to PPC. Contact us today for a free PPC audit.

What is PPC advertising?

PPC advertising is a marketing model, in which costs accrue every time a user clicks on the ad. No click, no cost. SEO is a slow burning process evolving over many months, PPC advertising can offer instant exposure, clicks and results. 

Paid adverts will only show to your targeted audience and the keywords you are bidding on, so you can ensure you have a strong online presence in front of those who you wish to see it most.

Where can I advertise?

We can create set up, optimise and strategise for the following platforms:

Get in touch with us today on 07928 590 458, or email us on ryan@laikadigital.co.uk to discuss our Google Ads & PPC service.

FAQs

With our targeting, we are able to reach the right people at the right time. We ensure that we are bidding on specific terms, relevant locations, demographics and audience personas. We will also offer advice on the landing pages of the website, ensuring that they are set up to convert, giving the best opportunity to get conversions through the door. With PPC being an ever changing landscape it is important that we continually run keyword management removing search terms that don’t convert and adding in new ones leading to a higher ROI.

Budgeting will be dependent on the popularity of the search terms, within the location and demographics you wish to be showing your ads. The more searches for your keywords, the higher the budget that will be needed. Contact us for a PPC proposal where we can research the optimum budget for your requirements.

We will provide monthly reports highlighting the top line figures, with commentary of the work carried out for the month, and what we plan to do in the following month.

To find out more about how we can help with your PPC campaigns, get in touch today. Call us on 07928590458 or email is at ryan@laikadigital.co.uk to find out more.